Make Marketing History

The views of a marketing deviant.

Thursday, January 18, 2007

Geek Marketing Reinterpreted.

Being able to see the world through other people's eyes is hugely informative to marketers but also very difficult to achieve.

It was great therefore to read how a software developer in Texas has found and interpreted my Geek Marketing 101 post from his perspective. His reaction reveals areas of agreement but also interesting nuances that are easy to overlook.

2 Comments:

Anonymous Anonymous said...

I LOVE what he did with #3, but I find his interpretation of #10 very interesting!

"As the conversation progresses, we enlighten our customers, and eventualy they develop an understanding of what they can do with our product. And from this, they develop a desire to buy our product."

Your version was bi-directional - yet this sentence isn't.

6:09 PM, January 20, 2007  
Blogger john dodds said...

I'm so bi-curious Ann

6:38 PM, January 20, 2007  

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